![](https://digiday.com/wp-content/uploads/sites/3/2024/03/robot-beach-digiday.gif)
A study on AI motivates PHD to create generative publishing platform to guide Omnicom clients
A recent study that aims to shed light on AI and its application in marketing and agency work reveals that the more you know about AI, the less you’re convinced it’s going to replace human beings. That’s one of the findings of a joint study between Omnicom …