
Terence Reilly made Crocs and Stanley Cups cool. Can He do it again for HeyDude?
Marketers want to know how a publicity-shy 57-year-old Bruce Springsteen devotee from New Jersey does it. Investors just want him to do it again, and fast, with his new role: brand president of Crocs’s flagging casual footwear brand HeyDude. “At Crocs we …