SHELEMBE CAPTAINS INDUSTRY WITH VALUABLE CONNECTIONS

MBABANE – Nhlanhla Shelembe is currently elevating the local film and television industry by providing resources coming all the way from South Africa.

During the recent pilot screening of the local film ‘Mahlaba’, Shelembe continued to pledge his support even in terms of providing security for creative and prominent figures travelling to South Africa. During his address at the event, Shelembe spoke of the immense potential he witnessed within Eswatini’s youth. “I have seen a lot of potential in Eswatini’s youth, hence the drive to sponsor this locally produced film,” he said. His commitment went beyond mere financial support. He actively facilitated collaborations, forging invaluable connections between local actors and their South African counterparts, including renowned figures like Sello Maake KaNcube, Hamilton Dlamini and Muzi Mthabela. Shelembe’s vision extended beyond the realm of film. He recognised the power of cultural exchange and orchestrated the Durban cultural exchange for local musicians. This initiative not only provided a platform for artistic expression, but also fostered collaboration, culminating in the release of the evocative song, ‘Benguni’.

His efforts demonstrated a deep understanding of the interconnectedness of the arts and the importance of cross-cultural dialogue. He understood that empowering Eswatini’s creative sector required more than just financial investment; it demanded a holistic approach, that nurtured talent, facilitated collaboration and fostered a sense of national pride.

Minister for Sports, Culture and Youth Affairs, Bongani Nzima surveyed the vibrant film scene before him as a testament to the ministry’s burgeoning success.

“The plans we implemented are already bearing fruit. This is a clear demonstration of the importance you attach to the creative sector. The creative sector is echoed in a national development plan and is in conformity with the creative sector approach promoted by government. Growing from the insights of the nkwe strategy and the National Arts and Culture policy, the creative sector plan is poised to forge international and regional partnerships for the Kingdom of Eswatini, that will showcase the talents exhibited in the field,” Nzima said.

The minister’s words echoed the strategic vision laid out in the national development plan, a vision aligned with government’s broader creative sector approach. Building upon the foundational insights of the nkwe strategy and the National Arts and Culture policy, this plan aimed to cultivate international and regional partnerships, showcasing the Kingdom of Eswatini’s rich and diverse talent. Nzima continued, emphasising the crucial role of government support: “The backing we receive is greatly appreciated,” he stated, “as it fuels our commitment to nurturing and empowering the flourishing talents within our nation.” He highlighted the initiative’s core objective: To provide a platform for young people to express their creativity and develop their artistic potential. “This exciting initiative is intended to support and encourage the talents and skills of young people in the fields of arts and culture,” he said.

At the heart of this creative renaissance stood Shelembe, an actor and businessman whose influence extended far beyond the stage and boardroom. He had become a vital pillar, empowering local talent through a series of impactful initiatives. His passion for the country’s youth was palpable, evident in his unwavering support for locally produced films, exemplified by his sponsorship of the ‘Mahlaba’ film piloting.

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